Posts Tagged ‘The Special Event 2011’

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THE DAWN OF A NEW BEGINNING

April 28, 2010

Little did I know last February, when after a disappointing local ISES chapter meeting, I blogged about risk management in “The Over-Looked Competency”, that ISES and its media partner, THE SPECIAL EVENT would soon have an opportunity to demonstrate to all members, attendees and followers their expertise level in that discipline. This morning, we have a live and un-folding case history, that handled effectively, could become a break-through to elevate our level of professionalism as event designers and producers.

Today, in the context of S.B. 1070 just passed by the Arizona legislature, the selection of the theme of TSE 2011 seems foretelling of a significant situation that will impact the show.

No matter which side of the immigration discussion we each represent, we now have a “risk situation”. For two days, we have witnessed reactions in the national press, and by last night we learned that the first upcoming conference planned for Scottsdale had cancelled. By this morning, our industry on-line trade publications have started to run news and opinion articles about whether groups planning conferences, meetings or events in Arizona should cancel and rebook elsewhere. What initially may emerge as an ethical vs. financial discussion, most likely will be discussed and rehashed for some time, but I expect that cancellation and attrition clauses will so heavily impact the financially-challenged conference organizer, that after much discussion, the TSE will remain in Phoenix.

And so, the Dawn of a New Beginning in Arizona based on immigration crises initiated by the passage of S.B. 1070 can become The Dawn of a New Beginning in providing some significant learning opportunities at TSE – if the organizers are willing to look past the standard learning levels of their conference and make this a powerful learning experience.

ISES in its name alone reflects the multi-culture and multi-racial makeup of members and many attendees of TSE. There will be those that may be threatened by the risk of racial-profiling. I expect there will be those in the international community that will question who we are as a country. And there may be those that could conceivably fall into the net cast widely in Arizona, and for one reason or another may not have proof of citizenship or international documents showing visitor status on their person at all times.

This may well impact the TSE on two levels.

The first, of course, after negative PR, is the potential negative impact on attendance from those that feel threatened or wish to protest the law. Setting aside the emotion involved in that, this could represent a major financial risk to TSE and potentially an educational risk for those among us that recognize that our International members, just by the nature of being international, represent a large body of the forward-thinking members of our organization. If they don’t attend, why would I go if my purpose is to engage with and learn from these people?

The second impact comes on-site during that conference, and the exposure attendees may have to the implementation of this law. If one’s path crosses those of a law enforcement officer, and there is reason to believe you are not a citizen, it will now be illegal for that enforcement officer NOT to ask for your papers. If you do not have them with you, under S.B. 1070, you may find yourself apprehended.

This Arizona law represents to TSE a first level of risk – that which can be minimized with good planning practices. Any failure to assess, evaluate, create contingency and emergency action plans, and develop communication plans broadcasts incompetency within our industry.

I urge TSE to give serious thought to this situation, renegotiate as you can from a position of strength, then focus on contingency planning and worst-case scenarios to minimize these risks. And then, add the situation to your education track – not to broadcast how well you handled it and tell attendees how to do it right, but to start a dialogue between organizer and attendee – reach out to those who questioned, or have been impacted or have expertise to question and share points of view so that all involved leave TSE with an impactful learning experience –that Dawn of a New Beginning that gives us all something to take away that we can begin to implement back home to start making a difference.

It would almost be worth attending the TSE 2011 Out Reach Meeting next month as a spectator to witness how plans to step up to the challenge emerge and are shaped in a responsible and effective manner.

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