Posts Tagged ‘motivation’



January 19, 2010

Sunday’s paper had a review of Daniel Pink’s new book DRIVE; then on Monday morning, the STRIB had more.

A tiny paragraph reported that the Journal of Social and Clinical Psychology reinforces the “self-determination theory” upon which DRIVE is based. Their study found that people feel better on weekends because they love the freedom and feel more competent. They conclude that “well-being is based on one’s personal needs for autonomy, competence, and social relationships.”

It appears the debate between traditional Motivation 2.0 and Motivation 3.0 is gaining legs.

As for my own thoughts, a little processing over the past few days had led me to open up to much of what was being said-particularly in terms of the need to connect, engage, and be heard. I’m definitely a proponent of “marketing with, not to” our customers and the fact that the world has changed-a new paradigm of leadership is evolving based on influence, not control. That coupled with my own personal experience in the corporate world where I often felt out of step because I was not working for my bonus or to be a Goalmaker – but because I loved what I did and was driven to do it well…for my company and for my own well-being and growth. And, as I look back, for most of my working life, I have been blessed with leadership that has allowed me to do that. And when I did not have that, I had to move on.

So I looked forward to the gathering at Barnes and Noble last nite to listen to Pink, get answers to my questions, and hopefully meld the two theories into something with familiar roots, and an exciting new future.

Off I went, book in hand, along with a list of questions/comments scribbled in the margins of the book as I read it. Arriving about 6:15 so I could claim a good seat, have time to browse through the B&N design section, and still be in place and ready at 7, I was met by a young lady with bad news.

Pink’s flight out of Portland was cancelled; the appearance was cancelled.




January 11, 2010

Once again, my world has been turned upside down by Daniel Pink. In his latest book, DRIVE, he refutes the entire industry that has been the basis of my business successes and travel around the world in the last forty years. He states the world of motivation which I knew and loved, (known as Motivation 2.0 to Pink), has now been replaced by Motivation 3.0. This is pretty unsettling! But at the same time, he put forth answers to all those nagging questions I have had through a lifetime in the Motivation Industry – so once again, he got my undivided attention-if not my immediate buy-in.

A long time ago (back in 2005) I went to hear a speaker at the Ted Mann…and my outlook on the world was altered. I heard about Right Brain Rising, the Creative Class, and why Minneapolis was a great city. I rushed out and bought the book, A WHOLE NEW MIND to learn more, and that I did. The new senses of design, story, symphony, empathy, play and meaning would rule in the Conceptual Age which already was upon us. As added bonuses, I also finally grasped the concept of negative space as I saw the arrow in the FedEx logo for the first time, was introduced to laughter clubs, and saw my early dyslexia tendencies-not as a problem-but as an advantage. I was hooked on the thinking of Daniel Pink.

A couple years later, he reappeared with the first business book in Japanese comic format – a career guide entitled THE ADVENTURES OF JOHNNY BUNKO. Great advice quickly summarized in just six salient points. I have been looking for a creative application of “Jap-animation” in my world of events ever since!

And today, I have finished reading DRIVE in which Pink asks me to put aside Maslow’s Theory, the theory of motivation I learned in the early days at Business Incentives, and practiced for years at Carlson Marketing Group. Yes, that theory whose residue surrounds me in my office as I am writing this- those clocks and crystal bowls and memorabilia from incentive trips to London, Rome, Israel, Rio , China, and other points around the world. It has been my life forever, but Pink is asking that I take up new banners of autonomy, mastery and purpose and help close the gap between what science knows and what business does to “rejuvenate our businesses and remake our world.”

Yes, I’ve read the book, but as a proponent of “no blind faith” – I need a bit of time to process and then re-engage with this revolutionary idea next Monday nite at the Barnes and Noble in Galleria where Pink will be making an appearance. By then, I hope to have my thoughts sorted out. Will you join me? 7PM. Don’t be late.