October 30, 2009

I love this time of year for many reasons – one of which is that the market is flooded with the latest books – just in time for holiday shopping. And of course, I can’t resist, so I spent every penny of discretionary funds in my budget this month on replenishing my resource library. Thank goodness for Barnes and Noble’s “used books” option that saved me almost 50% on the purchase prices!

I’ve oohed and aahed over Preston Bailey’s Celebrations and Colin Cowie’s Wedding Chic and had a whole evening of brainstorming with myself on potential applications as I absorbed Ultimate Materials page by page. And I still have a stack next to my desk of new design, tabletop, and culinary tomes including Damn Good Food from our own Hell’s Kitchen– mixed in with the latest positioning on Metrics and Analytics, Shaz Smilansky’s Experiential Marketing, and Carol Krugman’s Global Events –all food for the brain as we approach winter and that time of rest and renewal in between all the event industry shows in the first quarter.

I started my day this morning, at 5AM only to find we had no electricity AND I had not shut down my laptop last nite, so no computer either, as the battery was drained. So, I didn’t even feel guilty as I was tempted with that stack of new ideas – and pulled Simple Stunning Parties from the pile.

Surrounded by candles, flashlite in hand, I curled up in my reading chair for an hour or so of exercising my imagination as I waited for sunrise and light. Almost immediately a paragraph caught my eye and made me sit up and take note:

Special occasions seem to encourage people to appreciate each other openly. They have permission to put aside their differences for a few hours, to laugh and talk and feast together. They gain a sense of life’s preciousness and their own good fortune, a feeling that a place in time is being held just for them.

Over the next few weeks, as holiday parties become the focus for us both personally and professionally, this is, I think, a worthy goal-to create experiences for our guests that make them feel this way.

As the book’s author, Karen Bussen, went on to say..

(This) is an invitation to celebrate life…and to spend time with people you care for, toasting and tasting the wonderful flavors nature has to offer.

And when it is over, there will be ample time for the restoration and renewal waiting for me next to my desk.

One comment

  1. A reminder that heart-worthy events are worth every special consideration, stretch of the imagination, and extraordinary effort! Thank you!

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